Provide fewer options in navigation

By July 26, 2022August 1st, 2022No Comments

Do this

Follow Hick’s Law and help users make faster decisions by providing less uncategorized options in navigation. As options increase, categorizing options using Miller’s Law.



Fewer options lead to faster decisions. As options increase, categorizing decreases decision time.

Hick’s Law explains how the number of possible choices impacts the time it takes for a person to make a decision. Increasing the number of uncategorized choices increases decision time linearly, while categorizing choices causes the time needed to make decisions to show a logarithmic pattern.


Additional Reading

Hick’s law – Simple English Wikipedia, the free encyclopedia