Category

Navigation

Why you shouldn’t put credit cards under “Loans” on your website

By | Navigation, Research | No Comments

  If consumers can’t find what they’re looking for on your website, then they will likely go somewhere else. That’s why research-based navigation is crucial for your credit union website design. Based on some counterintuitive research findings, I’d guess you probably have credit cards in the wrong spot. If you pick a credit union website at random, you’ll likely find…

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Noun-based labels make websites nearly twice as easy to navigate

By | Navigation, Research | No Comments

  We’ve all experienced what it’s like to use a website with awful navigation: it’s about as appealing as playing leapfrog with unicorns. Moreover, if you offer lots of products and services—and credit unions offer dozens—then navigation is even more important. That’s why navigation can make or break your credit union website design. As BloomCU has worked with credit unions…

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6 proven ways to improve the mobile navigation of your credit union website design

By | Navigation, Research | No Comments

Your navigation menu can make or break your credit union website design. It’s one of the most important parts of your website because that’s how users flow through the site and find information (other than using search). And navigation has to be especially easy-to-use for mobile devices, where space is limited.   Insights from the Nielsen Norman Group Because website…

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