Category

Personalization

Personalization increases engagement with credit union web designs by 31%

By | Personalization, Research | No Comments

Most credit union websites are one-size-fits-all experiences: one experience is designed for all visitors. But that approach inevitably leads to irrelevant interactions with website users because each individual is unique, and people visit credit union websites for hundreds of different reasons. What makes more sense is to create a credit union website design that adapts for each visitor based on…

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Surefire Ways to Improve the Homepage of Your Credit Union Website Design

By | Credit Union Website Design, Features, Personalization, Website | No Comments

First impressions matter. If people got past first impressions quickly, then Pride and Prejudice would be a short story, not a 300+ page novel. Job interviews wouldn’t feel so stressful, and we’d all probably forget that horrible date we went on one time. But first impressions tend to linger. On your credit union website, you only have one chance to…

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How to Build Your Own Personalization Software

By | Personalization | No Comments

At some point in every marketer’s career, they find themselves in the alluring shadow of a very hairy question, “Should I build this tool myself?” After all, the problem you need to solve is simple, right? It couldn’t take more than a couple days to build it yourself, right? At BloomCU, we’ve built lots of things in-house: websites, payment calculators…

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