Background videos are trendy in credit union website design. Should you get one?

By | Credit Union Website Design, video | No Comments

Videos capture people’s attention and evoke emotions. That’s why OE Federal Credit Union wanted a background video for their website’s homepage. So, they teamed up with BloomCU to create a video that would depict OE’s distinct working-man brand.   This gif shows a snippet of the background video created by BloomCU. To see the full video, visit OEFCU.org.   As…

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4 myths about credit unions—and how to dispel them on your website

By | Credit Union Website Design | No Comments

Unlike the Loch Ness Monster, Bigfoot, or a pack of snarling Yeti, the misconceptions people have about credit unions can do real harm. There are four myths in particular that dissuade people from banking with credit unions. As the number one touch point with your potential members, your credit union’s website is an ideal place to dispel these myths.  …

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Saco Valley Credit Union partners with BloomCU for elegant new credit union website design

By | Credit Union Website Design, Press | No Comments

OREM, UT (January 14, 2019) — Fresh changes are on their way after Saco Valley Credit Union solidified a partnership with award-winning credit union website design agency BloomCU. The new and improved website is guaranteed to be an intuitive and aesthetically gorgeous experience for members. Cutting-edge technology built into the site will enable the credit union to reach a larger audience and boost membership….

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The most important question your credit union website must answer

By | Brand Strategy | No Comments

No, it’s not the answer to the question, “What’s my routing number?” In fact, it’s not a frequently asked question at all. It’s a question people ask silently and you’ve probably never received an inquiry about it. When it comes to financial products and services, consumers have lots of options. Personally, I use at least 12 different companies for my…

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SIU launches upgraded and redesigned credit union website

By | Credit Union Website Design, Press | No Comments

OREM, UT (December 5, 2018) — SIU Credit Union is excited to announce the recent launch of their completely new credit union website design, proudly built by award-winning agency BloomCU. Serving the rural areas of southern Illinois, SIU is devoted to providing exceptional service for their members, while continuing to be an integral part of their community by partnering with local charities…

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International CU Day: Boost Website Engagement with Member Success Stories

By | Credit Union Website Design | No Comments

With the 70th anniversary of International Credit Union Day, credit union marketers can get creative with member success stories when trying to boost member engagement on their websites. The theme for this year’s ICU Day asks credit unions and members to “Find Your Platinum Lining in Credit Unions”. The World Council of Credit Unions (WOOCU), which is the organization that…

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Personalization increases engagement with credit union web designs by 31%

By | Personalization, Research | No Comments

Most credit union websites are one-size-fits-all experiences: one experience is designed for all visitors. But that approach inevitably leads to irrelevant interactions with website users because each individual is unique, and people visit credit union websites for hundreds of different reasons. What makes more sense is to create a credit union website design that adapts for each visitor based on…

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